of small business owners see internet marketing as an “effective” tool to attract new customers
of brands use social media to increase brand awareness
of executives say the reputation of their company is tied to their CEO’s reputation
Sarah is the CFO of a Fortune 500 company. The company is doing so well that they have decided to break into new markets. An audit of her company’s online reputation found opportunities for growth in their current market as well potential threats to be considered before entering a new market.